Can Microsoft really be Fair and Balanced?

Microsoft has launched Virtualization2, a program to educate VMware administrators on  Hyper-V and the System Center suite of tools. In short, these arefree online training sessiosn on November 19th and 20th, that also comes with a voucher for their new Microsoft virtualization certification exam (74-409).

This comes in addition to their existing Microsoft Virtualization for VMware Professionals Jump Start training course.

I think this is a good idea, and if you are able to close your eyes to the hyperbole, and disregard things like “Microsoft Wants to Help VMware Experts “Future-Proof “ Their Career“, I applaud this initiative.

However, if the training content is based on Microsofts own (flawed) vSphere vs Hyper-V & System Center comparisons (see Calling Out the Phony War: vSphere & Hyper-V for a detailed analysis), the training offered has little to no value.

Vendor training is, and always will be, like Ed Grigson mentioned on Twitter, inherently biased by nature.

In this case, the level of both hyperbole and bias is what defines the quality of the content presented. If Microsoft manages to focus on their own product, seen from the perspective of someone who has experience with VMware vSphere, without resorting to over-the-top bias towards Hyper-V, this will be a valuable resource for lots of people, myself included. If not, well, it will just be added to the list of flawed marketing tactics that really is of little to help anyone, Microsoft included.

Header photo is (c) D Sharon Pruitt and used under permissions granted by the CC license.

Social Media, Karma and Being a Dick

Rant alert

In and of itself, this tweet is fair enough, even if borderline spam. My reaction to it however, tells a different story. I admit it, it´s a bit harsh and straight to the point, but something has to have triggered such a response, right? Rewind back to VMworld US, and Acronis posted this:

Here is another example (added post initial publish, thanks to Hans for his comment)

 

This just rubs me the wrong way. Not only does it imply something about a competitor, but it implies a lot about their customers as well. Tongue in cheek? Sure, but at the same time outright rude and alienating.

For all I know, Acronis might just provide the greatest backup solution seen in the known universe, but their style of communication alienates me as a potential customer.

I chose to call out Acronis this time, but it could just have easily have been EMC #NotAppy, or even Microsoft´s Custard “stunt” at VMworld US 2013, or just about any company that employs booth babes in any way, shape or form.

These things are, at least to me, just plain stupid. While they might have been seen as a good idea in that late night marketing mind-map session, but they just don’t hold up when daylight appears and it is exposed to the real world.

We all know that people we meet, online or otherwise, check who we are and what we do. We live in a digital age where it’s easy to find information. Employers check their candidates, and I sure hope potential employees check their potential employers. Two way traffic, as it should be!

Please remember this, its not only individuals who should be careful, companies should too. Treat everyone with respect, and magically others might just treat you the same way. Perhaps that would generate just as much attention as these attempts to be funny, which for that most part simply fall flat to the ground any way.

My opinion of you is formed by your demeanor. Please act accordingly.

In essence; Don’t be a dick. We all know tech conferences are filled with those already.

Oh and yeah, about that Karma thing:


If you’re really a mean person you’re going to come back as a fly and eat poop.”
― Kurt Cobain

So there.

Header photo (c) Alan Turkus “Your karma is leaking

Trainsignal: Training as a Service (TaaS)

TrainsignalDashboardTrainsignal has just launched a new Online Training bundle, and for $49 a month you can get unlimited access to their entire set of training courses and practice exams for Cisco, Apple, Microsoft, Citrix, CompTIA, and VMware.

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The new pricing is very attractive, especially since you no longer need to buy access on a course by course basis.

The courses are delivered in your browser, but Trainsignal also offers an offline player in case you need access when traveling or otherwise offline.

Give it a test run today, by signing up now (referral link) you get three days full access for free.